As the Creative Director, I lead the process of brainstorming and crafting monthly themes for the pastoral team, seamlessly integrating them into the design of our announcements. Our primary objective is to ensure clear messaging (legibility) while accommodating both English and Spanish languages, given our bilingual church community. Each month presents a unique focus influenced by the season or topic we're exploring. While occasional events may demand a different visual treatment, we maintain consistency in layout and sometimes typography to uphold our brand identity.
